An published in the current issue of Addiction recounts the many ways in which tobacco control researchers have been dishonest with the public about the science regarding electronic cigarettes. It then discusses what needs to happen moving forward, and concludes that what is needed is for tobacco control researchers to be honest.

This assertion is based on a new study which found that electronic cigarette use, like smoking, results in reduced levels of exhaled nitric oxide. As Dr. Glantz writes:

In fact, the subjects had no idea that they were part of an experiment involving artificial manipulation of their news feed for the purposes of potential inducing happiness or sadness as part of a research study. This potential use of their Facebook account is simply not mentioned in the Data Use Policy. The policy states that the information provided by users may be used for research purposes. It also states that the information may be shared with outside vendors to conduct research. However, nowhere does the policy state that users agree to intentional manipulation by Facebook staff for research purposes.

The letter picks up on many of the precise points that I have been arguing during the past few weeks: ; ; .

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