By publicly refuting the black box warning, Pfizer is literally spitting in the face of the FDA. This is not appropriate. The company should either be penalized and forced to discontinue its campaign of refutation of the black box warning findings, or the drug should be pulled from the market due to a finding that the company has violated the terms of the drug's approval.

This is dishonesty in research.

The AHA, while recognizing the effectiveness of e-cigarettes for cessation, does not recommend e-cigarettes as a quitting method for someone who is trying to kick the habit for the first time. However, for a person who has tried to quit and failed before, e-cigarettes can be a highly effective cessation method. The AHA policy cites a just this August in which, “A large cross-sectional study showed that smokers who wanted to quit without professional help were significantly more likely to report abstinence using e-cigarettes than with traditional cessation aids or going ‘cold turkey.’”

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