“The general idea is that it’s absolutely threatening to admit you’re wrong,” says political scientist Brendan Nyhan, the lead researcher on the Michigan study. The phenomenon — known as “backfire” — is “a natural defense mechanism to avoid that cognitive dissonance.”

This has to be one of the most disgraceful moves of the year by any medical or public health group. Even the multinational tobacco companies do not have the gall to promote a ban on electronic cigarettes so that their deadly tobacco cigarettes will not be threatened by this potentially substantial competition. In fact, the position of these supposed lung health groups is far more extreme than any Big Tobacco position, as the tobacco companies have entered the e-cigarette business and are not using their lobbying power to try to remove these products from the market. Sadly, it is these lung health groups that apparently want electronic cigarettes taken off the market so that deadly tobacco cigarettes can maintain their monopoly on smokers.

And finally, it appears that most of the national tobacco control conferences continue to be funded by pharmaceutical companies. There is no way that these conferences can be objective about smoking policy, especially regarding electronic cigarettes and smoking cessation, when they are funded by Big Pharma.

“Helping Veterans Conquer Smoking”

It shouldn't take a rocket toxicologist to figure out that electronic cigarettes - which contain no tobacco - have immense benefits over traditional tobacco products. It shouldn't take a rocket epidemiologist to figure out that eliminating almost all of the more than 10,000 chemicals and 60+ carcinogens in cigarettes is going to result in a safer product. And anyone who has read the numerous laboratory, toxicology, and clinical studies of electronic cigarettes and tobacco cigarettes should understand that vaping is much safer than smoking.

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