This survey has two major implications for public health regulation.

Specifically, the survey of 2,000 11-18 year-olds in 2014 found that:

The report also documents how pharmaceutical companies are using sponsorships of motor sports - particularly, the sponsorship of racing cars - to associate these products with youth-popular activities and events that have large youth audiences. The report includes photos, such as:

Monday's CNN Opinion page featured an on electronic cigarettes from Harold Wimmer, the president and CEO of the American Lung Association. In the piece, Wimmer argues that Big Tobacco companies are using electronic cigarettes to create "new nicotine addicts" and that they are enticing youth with flavors such as bubble gum and cotton candy.

Another thing to consider is the bottles being used to store the E-Juice. Now I know this may sound silly as different types of bottles driving up the price and quality of E-Juice but it can. For instance, glass bottles are generally five to ten times more expensive then plastic dropper bottles even purchased in bulk. Most premium E-Juice manufacturers refuse to use plastic bottles because they claim it can distort the taste overtime as certain flavors and plastic do not play well together. Although the flavorings are delivered to the manufacturers in plastic bottles, so I want to say this is more tongue in cheek than anything else. But there are some benefits aside from pure ascetics with a glass bottle. A glass bottle makes steeping and curing a lot easier than a plastic bottle. A lot of the times when E-Juice comes in the mail, it needs a few days to a week of steeping/curing for the flavors and base to be homogenous. To speed this process up a lot of veterans give the E-Juice bottles an 8 to 12 hour “warm bath” via a slow cooker. This method speeds the steeping process from a week to a few hours. Having glass bottles are generally favorable as the plastic bottles tend to float. Obviously glass bottles are more prone to damage than plastic bottles not to mention getting E-Juice into a tank without some sort of squeeze bottle can be a daunting task as well.

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