This move will be destructive to the public's health. It will literally cause disease and death by increasing cigarette consumption. The proposed tax is high enough that it will deter many smokers from quitting by using electronic cigarettes. It may even result in some vapers returning to cigarette smoking because the economic advantage is no longer present.

The letter requests that the Attorneys General define electronic cigarettes as being cigarettes under the MSA and argues that doing so will bring electronic cigarette companies under the terms of the MSA, therefore placing severe restrictions on the advertising and marketing of these products.

For decades big tobacco companies denied smoking killed people or was even addictive. But in a brief it prepared for the TGA, Nicoventures spelt out the dangers of its parent company’s products.

"Congratulations to all the tens of thousands of vapers out there who have quit smoking using electronic cigarettes. You have helped to improve your health and perhaps save your life. You have taken the most important step in improving your health. And you have done a tremendous favor for your family, friends, and loved ones."

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Electronic cigarettes, on the other hand, have a clean and cool hit that is soft on the lungs and is designed to satisfy your nicotine cravings, not your cravings for smoke.

On his wonderful science and advocacy , tobacco control practitioner and former director of Action on Smoking and Health (ASH-UK) Clive Bates issues a : an open letter to Stan Glantz urging him to discontinue the misrepresentation of his research to spread false and unsupported information about electronic cigarettes being a gateway to cigarette smoking.

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