The report also documents how pharmaceutical companies are using sponsorships of motor sports - particularly, the sponsorship of racing cars - to associate these products with youth-popular activities and events that have large youth audiences. The report includes photos, such as:

"In terms of acute effects on respiratory function, active smoking is exactly equivalent to the effects of taking a math test."

This research is good news for current users of electronic cigarette users who are using e-cigs to help reduce or quit using tobacco. It shows that medical professionals are at least having conversations about these products with their patients and, for many of the doctors involved, they believe that e-cigarettes are less harmful than smoking tobacco.

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