Many anti-smoking groups and advocates have been pushing for a ban on the use of flavorings in electronic cigarettes. Such a ban would have devastated the industry, as the flavors are a key aspect of what makes these products competitive with tobacco cigarettes. In addition, the flavors make e-cigarettes distinct from tobacco cigarettes and make it much less likely that people who switch to these products will return to regular cigarettes. In addition, youth who use flavored electronic cigarettes are most likely less inclined to initiate smoking because once they are accustomed to the flavors, cigarettes would seem extremely harsh.

The truth is that these groups are stuck - trapped in a blinding ideology in which science plays absolutely no role and positions are based on pure, raw emotion. And the emotion against anything which looks like a cigarette is apparently so strong that it drowns out even the most solid evidence of the life-saving potential of a product that resembles smoking but delivers nicotine with only a minute fraction of the dangerous chemicals, and which, with proper manufacturing, appears to deliver only one chemical of any significant health concern.

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