"Frieden acknowledged that “stick to stick, they’re almost certainly less toxic than cigarettes" and that many people have quit smoking tobacco cigarettes with the help of e-cigarettes. However, he said, “the plural of anecdote is not data.”"

Not everyone is informed as we are about what exactly an electronic cigarette is. Cigarettes have been demonized for decades; the very fact that it’s called an electronic cigarette and produces a opaque vapor during exhale has many misinformed individuals terrified.

In a recent in Forbes magazine, Jacob Sullum reviews some of the evidence which demonstrates that many former smokers have quit smoking successfully using electronic cigarettes as a cessation aid. Sullum writes:

Finally, there’s the taste aspect of these premium E-Juices. So they are more expensive and have flashier packaging as well as bottles, but the ultimate aspect of the premium E-Juice should be taste. So does the premium E-Juice taste better than the cheaper E-Juice Yes and no. Taste is subjective, but the premium E-Juices attempt to target a wider audience of vapers out there so that everyone would like it. For the most part, the premium E-Juices do taste a lot better than the cheaper ones. Besides using more premium flavoring, a lot of the premiums E-Juices are pre made. That is they limit the nicotine levels to 4 to five choices and won’t give a choice of what PG/VG ratio can be chosen. By limiting these options, these E-Juices are good right out of the bottle because vendors pre-steep or cure them prior to shipping them out. Like a fine wine, E-Juices are actually better the older it gets (talking weeks, not years though) considering as the E-Juice ages the flavoring and the base become homogenous.

The CDC is even worse. It actually acknowledges the existence of these former smokers, but still argues that there is no evidence that electronic cigarettes have helped any smokers quit.

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