The Rest of the Story

If electronic cigarette companies were forced to adhere to the MSA, it would bring an end to all electronic cigarette brand name sponsorships, outdoor and transit advertising, branded merchandise, free product samples (except in adult-only establishments), and targeting of youth in advertising.

Prior to this study, the most significant health concern regarding passive vaping was the possibility of exposure to carcinogenic and toxic aldehydes and pyrolysis products including formaldehyde, acrolein, and acetone. However, this study found no increase in concentrations of any of these pollutants under realistic (real-life) conditions.

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