For the combustible cigarette market, this is a dream come true. In fact, it seems too good to be true because it is a supposedly public health protection agency that is issuing this immense market protection.

1. The use of electronic cigarettes has increased dramatically, ever since the fourth quarter of 2011.

In other words, the anti-smoking movement is violating the first principle of public health practice by doing public health harm.

While I didn't highlight this in my earlier post, ANR makes another false statement on its site. It claims that electronic cigarette companies are calling what comes out of their products a "vapor" rather than an "aerosol" because they are trying to connote "reduced harm." ANR then calls this a "tobacco industry tactic," implying that the electronic cigarette companies are acting in a fraudulent manner.

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