"Similarities are evident between advertisements for the e-cigarettes of today and the cigarette ads from the 1950s. For example, both sets of ads use celebrities to appeal to their target audiences."

NEwhere also a tobacco researcher, a fellow named Michael Siegel, as stating that: "the levels of exposure of E Cigs are either 'well below that of cigarette smoking' in those chemicals that are present, or, more generally electronic cigarette use 'reduces the user's exposure to a wide range of chemicals in tobacco smoke.'" Thus, NEwhere is not stating that electronic cigarettes are absolutely safe, only that they are less hazardous than tobacco cigarettes.

mat cost anywhere from 20 up over 50 and the replacement cartridges will set you back around 700-1000 for a year. This is based on smoking the equivalent of 20 e-cigarettes a day. Analogue smoking would set you back well over 2,500 per annum for the same amount of puffing.

Disposable

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