In order to introduce a new electronic cigarette product to the market, the manufacturer will have to demonstrate that the product is beneficial to the public's health. This does not simply mean that one must demonstrate that the product is safer than cigarettes. The applicant also needs to show that the introduction of the product into the market will not deter smokers from quitting or encourage youth to start using the product. At the present time, there is a substantial body of opinion among tobacco control experts that electronic cigarettes do not reduce population risk. Therefore, how can we expect that a manufacturer could demonstrate, at the level of proof required, something which most tobacco control experts do not even agree with?

This assertion is based on a new study which found that electronic cigarette use, like smoking, results in reduced levels of exhaled nitric oxide. As Dr. Glantz writes:

Specifically, the survey of 2,000 11-18 year-olds in 2014 found that:

As the authors point out: "Of interest, consistent improvements in subjective and objective asthma outcomes were also observed amongst dual users (i.e., heavy reducers) with no real difference in dual compared to single users by the end of the observation period."

Unfortunately, the 2014 Surgeon General's report has left readers unaware of possible industry influences, as it has failed to disclose the pharmaceutical industry ties of many of its authors. And it is not difficult to estimate the extent to which pharmaceutical industry-generated research activities have influenced scientific thinking regarding the effects of smoking cessation drugs and nicotine's therapeutic (cessation) applications.

Although regulation is often seen as the big bad wolf, it’s not always a horrible thing to have. As many of the E-Juices and devices are often created without proper inspection and the E-Juice can have wildly inaccurate amounts of nicotine in each bottle depending on how diligent the E-Juice makers are in measuring the nicotine. There currently is no standard way of measuring out nicotine in E-Juice. Some stores have been known to “eye-ball” the nicotine and flavoring levels. Whereas some stores have a dedicated lab grade clean room and precise measuring tools. There needs to be some standard and regulation that protects us the users and customers from people out to make a quick buck. Contamination is another huge issue as E-Juice making products needs to be cleaned like anything else, and it needs to be cleaned properly. Certain standards need to be maintained when creating these E-Juices. Now if a lab grade room is required to create E-Juice, this would cripple many stores as most stores are small startups that are creating E-Juice in the back of their break room (I’m dead serious…..). However this may be a blessing as a clean room and lab grade equipment minimizes contamination and thus allows us to vape safer and higher quality E-Juice. With regulation hopefully the days of moonshining E-Juice in the back of a moving van would be over, a slight exaggeration maybe but not far from the truth!

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