The Rest of the Story

For the combustible cigarette market, this is a dream come true. In fact, it seems too good to be true because it is a supposedly public health protection agency that is issuing this immense market protection.

According to CDC Director Dr. Thomas Frieden, the thousands of smokers who have quit smoking via electronic cigarettes are nothing but anecdotes. As Dr. Frieden told the Los Angeles Times in , referring to smokers who have quit using e-cigarettes: "the plural of anecdote is not data."

G. Zero.

Moreover, there is no evidence that - as Dr. Frieden claims - we're seeing many smokers who are inhibited from quitting because they try electronic cigarettes.

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