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The rest of the story is that this is what the tobacco industry used to do. It is not how we in tobacco control should be conducting our business.

Of course, I agree with both Dr. Glantz and Dr. Chapman that the ad is quite inappropriate.

However, the anti-smoking groups did not buy this argument. One organization's spokesperson told me: "The conflict of interest form clearly asks for the disclosure of all financial relationships that could be perceived as biasing an author's opinion, and there is no 36-month limit for such disclosures. Section 5 of the form refers to any and all conflicts of interest, regardless of when they occurred. These researchers are breaking not only the spirit, but also the letter of these policies."

Because this research was funded by the federal government (by the Army Research Office, to Cornell), it is subject to the human subjects research requirements. In addition, the involvement of two researchers at academic (federally-funded) institutions requires that the research be approved by an Institutional Review Board. Apparently, the research was approved by an academic IRB, a decision which I publicly question, for the above reasons.

In banning the sale of e-cigarettes to minors, the legislation defines e-cigarettes the way they should be defined: as vapor products or alternative nicotine products.

It is not that the tobacco companies are evading the law; it is that the law is so weak that it allowed these products to remain on the market, as long as they simply changed their names to terms that do not directly convey the same meaning.


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