Why?

There is little question that electronic cigarettes are much safer than tobacco cigarettes (even Glantz himself admits that). And further, there is little question that the most important piece of information consumers need in deciding whether to continue to smoke real cigarettes or switch to the fake ones is that the fake ones don't contain or burn tobacco and are therefore much safer than the real tobacco cigarettes.

Sounds silly but the packaging is another factor to consider as well. You may get glass bottles you may get plastic bottles, but sometimes vendors like to spice things up and make custom boxes to package your E-Juice to give the faade of it being premium. In fact, there are a couple of ridiculous vendors out there that go into great lengths to package their E-Juice. There is one company that uses a skull shaped bottle and another one that uses a custom made dice shaped bottle and uses shredded one dollar bills as packing material to give the illusion of a “high roller” status. Unfortunately, this makes getting the E-Juice from the bottle to your atomizer quite difficult to do. Unlike liquor where you can just pour into a glass, the E-Juice in these bottles would have to be moved via a syringe or some sort of dropper; very annoying.

As the tobacco companies are no longer using these descriptor terms, they are in compliance with the federal law. They cannot possibly be found in violation of the law for using alternative names for their products when the law specifically allowed those products to remain on the market.

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