2. The regulations put a huge, if not insurmountable, obstacle in the way of new and innovative electronic cigarette products.

According to the new , of adults who are aware of electronic cigarettes, about half (49.3%) believe that cigarettes are no more harmful than e-cigarettes, which contain no tobacco, involve no combustion, and have been shown to have much lower levels of carcinogens and other toxins.

5. The majority of dual users (e-cigarettes and cigarettes) are using e-cigarettes every day, and half are using at least two cartridges/disposables per day.

The proposed deeming regulations would immediately prohibit electronic cigarette companies from informing consumers of the following, each of which is true:

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