In a recent in Forbes magazine, Jacob Sullum reviews some of the evidence which demonstrates that many former smokers have quit smoking successfully using electronic cigarettes as a cessation aid. Sullum writes:

If the American Lung Association were sincere in its alleged belief that no nicotine-containing products should have flavors that attract kids, then the first and most important action it would take is to demand an immediate ban on the use of menthol flavoring in cigarettes. Short of that, all of this claptrap about eliminating flavors that attract kids and requiring companies to alter their products to help reduce tobacco's lethal toll is a bunch of crap.

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